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What is SPLENDA® Brown Sugar Blend?
SPLENDA® Brown Sugar Blend is a proprietary mix of brown sugar and SPLENDA® Brand Sweetener, or sucralose. This product is designed to help cut back on calories from sugar, while still providing texture, moistness and flavor like brown sugar. In SPLENDA® Brown Sugar Blend, part of the sweetness comes from brown sugar and part from no calorie sucralose, so you need only use ½ cup of SPLENDA® Brown Sugar Blend to replace a full cup of brown sugar in any recipes.
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Who should use this product?
SPLENDA® Brown Sugar Blend is great for anyone who loves the rich taste of brown sugar. Everyone in the family - including kids - can enjoy SPLENDA® Brown Sugar Blend, and can decrease the number of sugar calories consumed.
SPLENDA® Brown Sugar Blend provides half the calories, half the sugar and half the carbohydrates of ordinary brown sugar on a sweetness for sweetness basis.
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How should you use this product?
Whether it is sprinkled on one’s morning cereal or baked in a favorite dessert, SPLENDA® Brown Sugar Blend can be used anywhere brown sugar is used.
A simple way to count carbohydrates and sugar grams in recipes with SPLENDA® Brown Sugar Blend is to use the recipes we have created, which include dietary exchanges and nutrition information. These recipes and those created for using SPLENDA® No Calorie Sweetener Granulated and the original SPLENDA® Sugar Blend , are available on SPLENDA® product packages, in recipe books, and on the SPLENDA® website: www.SPLENDA.com
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Since SPLENDA® Brown Sugar Blend contains brown sugar, does that mean that it is natural?
SPLENDA® Brown Sugar Blend is a proprietary blend of SPLENDA® Brand Sweetener (sucralose) and brown sugar. Sucralose is made through a patented, multi-step process that starts with sugar and results in a stable, non-carbohydrate sweetener (sucralose) that is about 600 times sweeter than sugar, but without sugar’s calories. Therefore, SPLENDA® Brown Sugar Blend is not natural, but rather a lower calorie sweetening option, combining brown sugar and the no calorie sweetening ingredient, SPLENDA® Brand Sweetener, or sucralose.
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What is the difference between this product and the original SPLENDA® Sugar Blend product?
Both SPLENDA® Sugar Blend and SPLENDA® Brown Sugar Blend contain sweetness from SPLENDA® Brand Sweetener, or sucralose - a no calorie sweetener. However, SPLENDA® Sugar Blend also contains white sugar, while SPLENDA® Brown Sugar Blend contains brown sugar. SPLENDA® Brown Sugar Blend provides a rich flavor like brown sugar’s, but with half the calories, half the sugar, and half the carbohydrate of regular brown sugar. It can be substituted in any brown sugar recipe.
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Can I use both SPLENDA® Sugar Blend and SPLENDA® Brown Sugar Blend together if a recipe calls for both white and brown sugar?
Yes. SPLENDA® Sugar Blend and SPLENDA® Brown Sugar Blend can be used to replace, respectively, white and brown sugar in most recipes. In addition, recipes are available at www.splenda.com. You can also find recipes calling for other SPLENDA® Brand Products, such as SPLENDA® No Calorie Sweetener Granulated, on our web site. All SPLENDA® Recipes from our kitchen have been developed to enable successful results and do not require any adjustments. Cooking and baking tips for using SPLENDA® No Calorie Sweetener are also available to help you optimize your own recipes when using SPLENDA® No Calorie Sweetener.
We continuously strive to improve the performance and calorie reduction benefits of our products, to provide alternatives that allow you to reduce the sugar while keeping the great taste your family loves.
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What is the difference between this product and the Granulated SPLENDA® No Calorie Sweetener product?
Both SPLENDA® No Calorie Sweetener, Granulated and SPLENDA® Brown Sugar Blend contain sweetness from SPLENDA® Brand Sweetener, or sucralose - the no calorie sweetener that starts with sugar, tastes like sugar,
but it’s not sugar.
Unlike SPLENDA® Brown Sugar Blend, however, SPLENDA® No Calorie Sweetener, Granulated does not contain brown sugar or common table sugar). It contains maltodextrin, a common food ingredient, which adds volume, without adding a significant amount of calories or carbohydrate per serving. On a per serving basis, one teaspoon of SPLENDA® No Calorie Sweetener, Granulated has less than 0.5 g carbohydrate and 2 calories, meeting FDA’s standards for ‘no calorie’ foods. Another difference is that SPLENDA® No Calorie Sweetener, Granulated, measures cup-for-cup like sugar, whereas SPLENDA® Brown Sugar Blend measures ½ cup-for-cup, meaning that a ½ cup of this product is equal to the sweetness of a full cup of brown sugar.
Because SPLENDA® No Calorie Sweetener, Granulated contains no sugar or brown sugar, it does not have all the functional properties that white and brown sugar provide, some of which are very important and desirable for certain baked goods.
SPLENDA® Brown Sugar Blend can be used anywhere brown sugar is used, from traditional recipes that require brown sugar to sprinkling on hot cereal.
SPLENDA® Brown Sugar Blend allows you to cut back on calories while the brown sugar in the blend provides browning, moistness, texture and flavor in baked goods - with half the sugar calories and carbohydrate.
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How many calories are in SPLENDA® Brown Sugar Blend?
Since you need to use only ½ the volume of brown sugar called for in your recipe, SPLENDA® Brown Sugar Blend provides half the calories and carbohydrate of brown sugar. A tablespoon of SPLENDA® Brown Sugar Blend contains 48 calories and is the equivalent in sweetness to two tablespoons of brown sugar, which contains 96 calories.
A serving of SPLENDA® Brown Sugar Blend (½ teaspoon) contains 8 calories. Due to FDA labeling requirements, the value is rounded up on the packaging to 10 calories. One-half teaspoon of SPLENDA® Brown Sugar Blend is equivalent in sweetness to 1 teaspoon of brown sugar, which contains 16 calories (again rounded down to 15 calories on the packaging due to FDA labeling requirements.
Note: A serving of sugar is considered to be one teaspoon in volume, with a weight of four grams. Sugar is entirely carbohydrate. Carbohydrates provide 4 calories of energy per gram. Thus, 4 grams x 4 calories/gram = 16 calories per teaspoon. However, from an FDA labeling perspective, caloric amounts above 10 calories and up to 50 calories per serving are to be rounded to the nearest five-calorie increment. Thus, a 15 calorie per serving declaration for sugar is acceptable, since this would be rounded down from 16 calories per serving. And a 10 calories per serving of SPLENDA® Brown Sugar Blend is correct, since this would be rounded up from 8 calories.
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Where can I purchase SPLENDA® Brown Sugar Blend?
SPLENDA® Brown Sugar Blend will be available at grocery, food, and mass merchandise stores nationwide beginning in September 2005. It will be available in a 1/2 lb. (227 gram) bag that provides the sweetness of 1 lb. of brown sugar and a 1 lb. (454 gram) bag that provides the sweetness of 2 lbs. of brown sugar.
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How much does SPLENDA® Brown Sugar Blend cost? If half the sweetness comes from brown sugar, why is it more expensive than brown sugar?
SPLENDA® Brown Sugar Blend is more expensive than brown sugar because of the costs associated with blending brown sugar with the highly desirable non-caloric sweetener, sucralose, or SPLENDA® Brand Sweetener. It also involves a patent-pending blending process for combining brown sugar and sucralose to ensure uniform sweetness. The suggested retail price for SPLENDA® Brown Sugar Blend is $2.69 for a 1/2 lb. bag that is equivalent in sweetness to 1 lb. of brown sugar and $4.69 for a 1 lb. bag that is equivalent in sweetness to 2 lb. of brown sugar.
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If the process to make sucralose starts with sugar and is then blended with brown sugar for the SPLENDA® Brown Sugar Blend, does this mean that the SPLENDA® Brown Sugar Blend product is 100% real sugar?
No. Sucralose is not sugar. It is made through a patented, multi-step process that starts with sugar and results in a stable non-carbohydrate sweetener (sucralose) that is about 600 times sweeter than sugar but without sugar’s calories. Sucralose is not recognized by the body as a carbohydrate or sugar, and does not contribute calories. Therefore, SPLENDA® Brown Sugar Blend is not 100% sugar, but rather a combination of brown sugar and the non-nutritive sweetening ingredient, SPLENDA® Brand Sweetener, or sucralose.
How do I use SPLENDA® Brown Sugar Blend in my own recipes?
| If your recipe calls for this much brown sugar: | Use this much SPLENDA® Brown Sugar Blend: |
| 1/4 cup | 1/8 cup (2 tablespoons or 6 teaspoons) |
| 1/3 cup | 2 Tbsp + 2 tsp (or 8 teaspoons) |
| ½ cup | 1/4 cup (or 4 Tbsp. Or 12 tsp.) |
| 2/3 cup | 1/3 cup (or 5 Tbsp +1 tsp, or 16 tsp) |
| 3/4 cup | 6 Tbsp/ (or 18 tsp) |
| 1 cup | 1/2 cup |
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When I make a recipe, can I make a brown sugar substitute from a mix of ordinary brown sugar and the SPLENDA® Granulated that I already use?
Yes, but SPLENDA® Brown Sugar Blend saves the time and effort to try to achieve the perfect blend. Our new product removes the guesswork. SPLENDA® Brown Sugar Blend also maintains a consistent proportion of brown sugar and SPLENDA® Brand Sweetener (sucralose) in the product. For best results, please refer to the recipes that we have created specifically for SPLENDA® Brown Sugar Blend at www.splenda.com.
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Does SPLENDA® Brown Sugar Blend caramelize in foods?
SPLENDA® Brown Sugar Blend can be used anywhere one uses brown sugar in cooking and baking. The brown sugar in the product carmelizes in baked goods. The degree of carmelization is also dependent on any other sugars that may be called for in the recipe.
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If I use half as much of the SPLENDA® Brown Sugar Blend as I would brown sugar in a recipe, will it yield the same volume?
When one uses SPLENDA® Brown Sugar Blend in place of brown sugar in baked goods, they should achieve approximately the same volume as one would achieve when using ordinary brown sugar.
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How much brown sugar vs. sucralose is found in 1 cup of the SPLENDA® Brown Sugar Blend? Is it a true 1:1 ratio?
It is not a 1:1 ratio. Because Sucralose is about 600 times sweeter than sugar, the product contains more brown sugar than sucralose by weight. However, half of the sweetness of SPLENDA® Brown Sugar Blend comes from brown sugar and half from SPLENDA® Brand Sweetener, or sucralose.
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Are there specific baking tips that would need to be used in converting my own recipes when using SPLENDA® Brown Sugar Blend?
No. One can simply substitute half the amount of SPLENDA® Brown Sugar Blend for the amount of brown sugar called for in the recipe. When one uses SPLENDA® Brown Sugar Blend in place of brown sugar in baked goods, they should achieve approximately the same volume as one would achieve when using ordinary brown sugar.
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Is SPLENDA® Brown Sugar Blend safe for people with diabetes?
People with diabetes can consume a variety of food products, according to the dietary program developed with the help of their physician or dietitian. These can include foods sweetened with brown sugar. In general, however, meal plans for people with diabetes often have a focus on controlling total calorie and/or carbohydrate intake. SPLENDA® Brown Sugar Blend is one way for people with diabetes to help reduce their intake of sugar and its calories and carbohydrate. However, SPLENDA® Brown Sugar Blend does contain sugar, and other ingredients in the foods to which it is added may also provide calories and carbohydrate. People with diabetes need to count these calories and carbohydrates when planning their meals. SPLENDA® Brown Sugar Blend, when used as recommended, has half (½) the sugar calories and carbohydrates.
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Is SPLENDA® Brown Sugar Blend appropriate for those currently following the Atkins or other low carb diets?
For many following these diets, the restrictiveness of their daily carbohydrate allowance may prohibit them from using this product. However it is important for individuals following low carbohydrate diets to receive the necessary information about the carbohydrate content of any product they wish to consume so that they may make educated choices. Some individuals on low carbohydrate diets may be able to incorporate SPLENDA® Brown Sugar Blend into their diet plan, however this will be dependent on a number of factors such as the restrictiveness of their daily carbohydrate intake, how much SPLENDA® Brown Sugar Blend they use, and their portion sizes consumed. Another option for individuals consuming low carbohydrate diets is SPLENDA® No Calorie Sweetener, Granulated Sweetener.
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Is SPLENDA® Brown Sugar Blend safe for kids?
Yes. SPLENDA® Brown Sugar Blend contains a combination of brown sugar and SPLENDA® Brand Sweetener (the brand name for sucralose, the no calorie sweetener that starts with sugar, tastes like sugar, but it’s not sugar). Sucralose was permitted for use by the FDA in 1998 based on an assessment involving over 100 safety studies, representing over 20 years of research. SPLENDA® Brand Sweetener, or sucralose is already an ingredient in thousands of food products including soft drinks, juices, snack foods and desserts, all of which are suitable for children.
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Has SPLENDA® Brown Sugar Blend been proven safe? What types of studies were done on this specific product?
No additional studies were needed for this specific product, as SPLENDA® Brown Sugar Blend contains brown sugar and SPLENDA® Brand Sweetener, or sucralose, both of which are safe and suitable food ingredients. Sucralose was permitted for use by the FDA in 1998, based on an assessment involving over 100 safety studies conducted over a twenty-year period. SPLENDA® Brand Sweetener, or sucralose, is already an ingredient in thousands of food products including soft drinks, juices, snack foods and desserts, all of which are suitable for children.
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Is SPLENDA® Brown Sugar Blend kosher?
SPLENDA® Brown Sugar Blend is certified as kosher Parve by the Orthodox Union.
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Does SPLENDA® Brown Sugar Blend contain phenylalanine?
No.
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